Is Rabbit ready to disrupt?


September 30, 2024 | By RetailME Bureau

Walid Shabana, Co-founder & CTO, Rabbit

For starters, Rabbit is a growing e-commerce grocery platform in Egypt always ready to deliver groceries and other items in less than 20 minutes, later or whenever the customer desires.

Is Rabbit ready to disrupt the grocery landscape with its highly tech-led platform? The short answer is yes. Here’s why.

Since its launch in October 2021, Rabbit has recorded 1-1.2 million downloads and counting. Leveraging artificial intelligence (AI) driven tools, it has finetuned its personalisation engine, strengthened demand forecasting, thereby optimising order dispatch and fulfilment.

“Further, we now have smart advertising products,” added Rabbit’s co-founder & CTO, Walid Shabana. “We also plan to grow the portfolio of local brands on our platform based on customer favourites by further enhancing personalisation using AI.”

However, disrupting the grocery landscape isn’t a piece of cake – even for Rabbit. “Getting users accustomed to doing their main grocery run online is a challenge since our customers come from a deeply established brick-and-mortar sector, and many still love going to the grocery store to shop in-persoN,” Shabana admitted.

Add to that the fact that “there’s a lot to do in less time” making prioritising difficult, especially since Rabbit’s customers come from across all age groups and demographics, and the platform must appeal to all of them.

In summation, asked about Rabbit’s plans for 2025, Shabana said, “We will continue investing to support our growth plans. Having said that, alongside growth, sustainability is also a key focus area for us. For instance, our built-for-purpose, proprietary AI technology cuts down on food waste to below 1%.”

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /


Lulu and MoIAT join hands to promote UAE-made products

The Ministry of Industry and Advanced Technology (MoIAT) in cooperation with Lulu 

Continue Reading

December 6, 2024 | By RetailME Bureau
Sunil Kumar, CEO, Spinneys

Starting as a shelf packer in 1994, Sunil Kumar saw his way 

Continue Reading

October 29, 2024 | By RetailME Bureau
Sunil Kumar and Debashish Mukherjee at MRF 2024

What does it take to sustain profitable growth in the post-IPO phase? 

Continue Reading

October 23, 2024 | By Anurima Das

Mahalle began its operations in 2022 as an “Authentic Turkish Grocery in 

Continue Reading

October 7, 2024 | By Anurima Das
Naresh Kumar Bhawnani, Founder & Chairman, West Zone Group

“Retail is a people’s business. When building a retail brand or the 

Continue Reading

October 3, 2024 | By RetailME Bureau
Sunil Kumar, CEO, Spinneys

From being one of the first retailers in Dubai to ban single-use 

Continue Reading

October 1, 2024 | By RetailME Bureau
Walid Shabana, Co-founder & CTO, Rabbit

For starters, Rabbit is a growing e-commerce grocery platform in Egypt always 

Continue Reading

September 30, 2024 | By RetailME Bureau
Arunachalam Palaniappan, CTO, Choithrams

In 2024 grocery retail major Choithrams has achieved several milestones underscoring its 

Continue Reading

September 12, 2024 | By RetailME Bureau
#Topshelftalks session at Food Business Forum 2024

Industry pioneers are embracing a comprehensive strategy that integrates consumer insights, digital 

Continue Reading

July 3, 2024 | By Anurima Das
#EdgeOfTomorrow session at Food Business Forum 2024

The regional grocery retail market is evolving fast keeping pace with constantly 

Continue Reading

July 3, 2024 | By Rupkatha B
#CartToCouch session at Food Business Forum 2024

If anything, the Middle East market is excited about quick commerce – 

Continue Reading

July 2, 2024 | By Rupkatha B
#EcoEchoes session at Food Business Forum 2024

From ethical and local sourcing to adopting cutting-edge technologies to curb food 

Continue Reading

July 2, 2024 | By Rupkatha B




Download Images RetailME Magazine