Third Yves Rocher comes up in Madinah City


February 20, 2014 | By RetailME Bureau

Global French cosmetics and beauty brand Yves Rocher has opened its third branch in Madinah City at Aliat Mall and the 37th in Saudi Arabia, after the successful launch of its first two branches at Al Rashid Mall and Al Noor Mall.

“The newly opened 538-sqft branch at Aliat Mall, is in line with the company’s keenness on making the Yves Rocher products widely visible in high-end malls in order to satisfy the increasing demand for the much sought-after brand,” says Eng. Faris Al-Jefri, development manager at Al Batool International Trading Company, Yves Rocher’s exclusive agent in Saudi Arabia.

According to him, the success of Yves Rocher in the Saudi market is a result of the big successes achieved by the brand in France, placing number among beauty products in France.

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