AS Watson’s luxury division registers sales growth in 2013


February 19, 2014 | By RetailME Bureau

Global health and beauty group AS Watson’s luxury division has recorded 3% increase in sales in 2013, with cosmetics driving its growth. AS Watson’s luxury division – including The Perfume Shop in the UK, 1,100-store Marionnaud in France and across 11 other European markets and 283-store ICI Paris XL in the Netherlands, Belgium, Luxembourg and Germany – also recorded 2% sales growth over Christmas from November 1 to December 31. The company total sales in 2013 year stood at €1.6 billion.

“Since 2009 and the economic downturn the luxury market has suffered. We had a few negative years and are pleased the division is now back into growth,” says Malina Ngai, CEO of AS Watson. “Of the three main categories in the luxury sector – perfume, skincare and cosmetics – it was cosmetics that drove the growth. The make-up category is often lower priced than perfume or skincare categories; therefore, it seemed customers were more prepared to spend there. Skincare and perfume were slightly negative but make-up was up 6.7%. However, in the skincare category too, a lots of innovation happened in the mass market that drew customers there instead of the luxury end,” she explains.

According to Ngai, AS Watson’s luxury division will focus on store upgrades, consolidating its portfolio and digital operations in 2014. The group as a whole has over 11,000 stores operating 15 retail brands in 33 markets and wants to exceed 13,000 stores in 2015. It has also been rolling out new technology for its e-commerce platforms, and Ngai said digital helps the retailer be more customer-centric.

Comments

comments

Previous Article Next Article

YOU MAY ALSO LIKE /


Almarai, Carrefour, Emirates have the most loyal customers

UAE-based Carrefour will become the first retailer in the region to offer new levels 

Continue Reading

February 22, 2021 | By RetailME Bureau

The Organic Farmers’ Market is back in Bay Avenue for its 12th 

Continue Reading

February 17, 2021 | By RetailME Bureau

UAE-based  Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah, 

Continue Reading

February 15, 2021 | By RetailME Bureau
Jones the grocer

Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones 

Continue Reading

February 1, 2021 | By RetailME Bureau

UAE-based Al Maya Supermarkets is hosting a two-week food festival at select 

Continue Reading

January 17, 2021 | By Lawrence Pinto

Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the 

Continue Reading

January 17, 2021 | By RetailME Bureau
Cookit

Carrefour UAE has launched “Cookit Yourself” — a curated recipe box created 

Continue Reading

January 5, 2021 | By RetailME Bureau
Al Islami Plant-Based Burger

UAE-based Al Islami Foods, one of the largest frozen food companies in 

Continue Reading

January 3, 2021 | By RetailME Bureau
Marks & Spencer's plant-based range

Marks & Spencer’s plant-based range now offers over 25 vegan products including meat-free 

Continue Reading

December 23, 2020 | By RetailME Bureau

World’s largest fully integrated online brand in fresh fish and meat e-commerce 

Continue Reading

December 14, 2020 | By RetailME Bureau
Koita

Homegrown, organic and plant milk company, Koita has announced its expansion into 

Continue Reading

December 9, 2020 | By RetailME Bureau
Middle East's vegan revolution

Today’s on-demand streaming services are ripe with docu-series and explainer videos on 

Continue Reading

December 3, 2020 | By Shruthi Nair




Download Images RetailME Magazine