Masafi enters carbonated drinks category with ‘Fruitsss’


May 25, 2015 | By RetailME Bureau

Masafi, premium drinking water producer in the UAE and the Gulf region, has announced the launch of a new sparkling juice called ‘Fruitsss’. It will be available in three thirst quenching fruity flavours including Apple Cocktail, Pomegranate and Tropi cal.

The new Fruitsss drink is a new introduction to the traditional carbonated soft drink sector in the region and is a natural expansion of Masafi’s existing range of premium bottled water, flavoured water, fruit juices and tissue products.

“At Masafi, we have a deep commitment to offer our customers a variety of products that ensure they always get the unparalleled quality that the Masafi brand name guarantees,” says CEO Reginald Randall. “We are confident that this exciting new addition to our product portfolio will prove enormously popular with our customers of all ages. Fruitsss also marks a significant milestone for Masafi as this is the first entry for Masafi into the carbonated drinks category since the company’s establishment in 1976.”

Comments

comments

Previous Article Next Article

YOU MAY ALSO LIKE /



Foodlink Global Restaurants & Catering Services, the F&B services enterprise in India 

Continue Reading

December 29, 2021 | By Zubina Ahmed

‘Tis the time to be jolly! The festive season is back. Celebrate 

Continue Reading

December 19, 2021 | By RetailME Bureau

“It sounds like this, Luh Pan Koh-ti-dyan and means ‘the daily bread’, 

Continue Reading

December 6, 2021 | By Zubina Ahmed

The long weekend might be over but the Etisalat Beach Canteen 2021 

Continue Reading

December 5, 2021 | By RetailME Bureau

UAE gears up to celebrate this year’s National Day celebrations in the 

Continue Reading

November 28, 2021 | By Zubina Ahmed

UAE-based Etisalat Group has signed an agreement with elGrocer, a leading online 

Continue Reading

November 18, 2021 | By RetailME Bureau

Amazon.ae announced that the 11.11 sale is back once again this year 

Continue Reading

November 8, 2021 | By RetailME Bureau

Abu Dhabi Cooperative Society’s COOP City store is now open in Lake 

Continue Reading

November 3, 2021 | By RetailME Bureau

Union Coop, a consumer cooperative in the UAE, revealed that 78% of 

Continue Reading

August 24, 2021 | By Jibran Chouguley

Union Coop has opened its 23rd branch within the UAE in Jumeirah 

Continue Reading

August 2, 2021 | By Jibran Chouguley

Nando’s has revealed their revamped Sheikh Zayed Road outlet where newcomers and 

Continue Reading

July 8, 2021 | By Jibran Chouguley

UAE-based Al Maya Group announced that it will be boosting import of 

Continue Reading

June 24, 2021 | By RetailME Bureau




Download Images RetailME Magazine