Sharaf Retail to drive Tanishq’s growth in the region
UAE-based diversified business Sharaf Group has signed a strategic memorandum of understanding (MoU) with Tanishq, an Indian jewellery belonging to the TATA Group’s portfolio. This strategic alliance will leverage on Tanishq’s focused value offering in gold and diamond jewellery while utilising Sharaf Group’s retail expertise to drive the jewellery brand’s growth story in the GCC. The two entities will kickstart the collaboration with the opening of a Tanishq showroom in July 2023.
“This partnership with Sharaf Group comes at an exciting time for Tanishq. We have recently opened our 7th store in the UAE with an imminent regional plan for expansion. We are thrilled to be writing this next chapter with a trusted regional retail stalwart like Sharaf Group and look forward to leveraging each other’s strengths to offer unique value propositions to our discerning customers in the region,” said Kuruvilla Markose, CEO – International Business Division, Titan Company Limited.
“Jewellery is a high potential category and as we delve into this new space, we wanted the right partner. When a group like ours with diversified interests ties up with Tanishq, it bodes well for the future since we share common values of trusted transparency, long-term commitment to our customers, partners and stakeholders and guaranteed commitment to service and quality,” added Sharafuddin Sharaf, Vice Chairman, Sharaf Group.
“We already have association with Tata Group and our association with Tanishq is a further extension of a partnership based on mutual respect and traditional value systems. With a long history of Reliability in Retail of Consumer electronics, Fashion and Outdoor adventure, a partnership now with Tanishq gives us an opportunity to enter the lifestyle segment and create added value for our loyal customers,” concluded Yasser Sharaf, Vice President, Sharaf Group.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha B / 
In 2024 grocery retail major Choithrams has achieved several milestones underscoring its
Industry pioneers are embracing a comprehensive strategy that integrates consumer insights, digital
The regional grocery retail market is evolving fast keeping pace with constantly
From ethical and local sourcing to adopting cutting-edge technologies to curb food
The regional grocery retail market is becoming more and more diverse, offering
Spinneys, the leading premium fresh food retailer, has announced the opening of
Spinneys has announced the launch of The Kitchen by Spinneys, its first-ever
One of UAE’s leading fresh food retailers, Spinneys has announced its intention
Launched in 2019 by Laura Manning, UAE-based homegrown brand BRW Society completes
/ 
From designing collections to creating campaigns, from analysing user preferences and purchase
Primark, known for its affordable fashion, has experienced significant global expansion since
For off-price retailer Brands For Less (BFL) Group, change management acts as
Sun & Sand Sports recently re-opened their Mall of the Emirates store, extending their #FunToTheFinish concept
Styched, a trailblazer in the fashion and apparel industry, is revolutionizing the
One of a Kin, an innovative e-commerce store for sleepwear, is redefining
Sheetal Kapoor, the Managing Director of SHREE, transformed her life from a
Mrunal’s Boutique is a multi-designer store and surface design atelier located in
Regional luxury retail major Etoile Group has opened 11 new stores across
BESTSELLER, the Danish fashion house renowned for contemporary apparel, accessories and footwear
Poison Drop is a jewellery department store with a portfolio of over
Previous Article
