UAE-based fashion bran d Splash has roped in Arab singer and actress Nicole Saba as its brand ambassador, along with Bollywood actor Salman Khan. A first from Splash in terms of bringing together two acclaimed celebrities from varied backgrounds, the announcement comes as a time when the brand is celebrating ‘In Love with Fashion’.
The two celebrities will be seen together promoting the entire line-up of Splash clothing and accessories, across various platforms of the brand and will be interacting with the wide audience that Splash caters to. Forming a perfect fit with Splash — known for its trendy and fashionable collections with a broad appeal, its innovative events and campaigns — the celebrities in their own spheres are known for creating everlasting fashion moments and are known for their innovative acumen.
“My association with Splash has only strengthened over the past year as it is an amazing brand and I look forward to another successful season,” says Salman Khan.
“Splash is an extremely well known high-street retailer in the region and I am thrilled to be the new face of the brand. We recently shot in India for the AW’14 campaign along with Salman Khan and I am very excited to see what this new association and journey has in store for me," says Nicole Saba.
“We are very excited to have Nicole Saba and Salman Khan, two of the biggest stars, as the face of Splash in the region. Our success with Salman as a brand ambassador prompted us to look for a woman who embodied panache in its true essence and is a style inspiration. With a focus on fun and affordable fashion and capitalising on the very edgy, sophisticated and on-trend personas of Nicole and Salman, Splash will create memorable fashion moments for its consumers ranging from the strong to sensual to fun and flirtatious,” says Raza Beig, CEO, Splash and Iconic.
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