Canada-based value fashion label Joe Fresh, backed by Canadian grocery giant Loblaw Companies, has signed three separate deals which will extend its reach beyond North America.
Joe Fresh sources said it has partnered with Saudi Arabian conglomorate Fawaz A. Alhokair & Co, Dubai-based Retail Arabia International and South Korean retailer Origin & Co to open a total of 141 retail stores throughout the Middle East, North Africa, Asia and Europe.
“These first international agreements signify an important milestone for Joe Fresh as we build on the strong foundation we have established at home in Canada,” says Joe Mimran, creative director and founder of Joe Fresh.
Joe Fresh’s expansion comes a year and a half after an agreement to put the Joe Fresh brand in many JC Penney stores in the US. The label is available in more than 340 retail locations across Canada, and in six freestanding stores in New York.
The deals also mark a rare success story for a Canadian company in the competitive retail market here.
An influx of US retailers into Canada, including discounting giant Target, has created a competitive retail arena that has left some big companies struggling. Sears Canada announced January it was shedding about 624 jobs in its full-line stores, while Best Buy’s Canadian unit recently said it would lay off 950 full-time employees, or just over 5% of its workforce.
“International markets are an important avenue of growth for Joe Fresh, combined with our own retail stores, in-store shops and burgeoning Canada e-commerce business,” observes Mario Grauso, COO of Joe Fresh Apparel Canada.
How much technology is too much technology? Tech has inevitably become asApril 15, 2021 | By Shruthi Nair
According to a report by the United Nations, the fashion industry accountsFebruary 18, 2021 | By Shruthi Nair
UAE-based Carrefour announced its theme and plans for Ramadan 2021. The brand
Locally owned supermarket Spinneys celebrates 60 years of doing business in the
UAE-based Carrefour will become the first retailer in the region to offer new levels
The Organic Farmers’ Market is back in Bay Avenue for its 12th
UAE-based Lulu Group recently inaugurated its first-ever all-female staff store in Jeddah,
Jones the Grocer, the gourmet grocer and cheese retailer launches the Jones
UAE-based Al Maya Supermarkets is hosting a two-week food festival at select
Locally-owned supermarket Spinneys has launched its ‘Power of Plants’ initiative in the
Carrefour UAE has launched “Cookit Yourself” — a curated recipe box created
UAE-based Al Islami Foods, one of the largest frozen food companies in
Marks & Spencer’s plant-based range now offers over 25 vegan products including meat-free
World’s largest fully integrated online brand in fresh fish and meat e-commerce
Who isn’t a sucker for discounts? Customers today are spoiled for choice
The various e-commerce and virtual retail stores that cater to different product
A private helicopter carrying the chairman and managing director of Lulu Group,
With the inauguration of 11 new stores in 2020 and 14 more
Vacheron Constantin has announced the official opening of its first boutique in
‘Skinification of beauty’ is the key trend that every retailer in the
On March 8th 2021, Reebok unveiled its new store opening and launched
British brand Marks & Spencer, operated by the Al-Futtaim Group has launched
According to a report by the United Nations, the fashion industry accounts
The issue of climate change and the environmental crisis we are in
Unprecedented – that’s probably one of the most common adjectives for the
Tighter restrictions on hotels, restaurants, shopping malls and entertainment venues on account of