The first INGIE Paris store opened in the UAE at The Galleria Mall on the Al Maryah Island.
Launch by Ingie Chalhoub, artistic director of INGIE Paris fashion label, the outlet spanning over 860 sqft reflects the feminine, bright and contemporary world of the fashion house and its clientele.
The outlet has been designed by the Architecture et Associes studio led by Jean Christophe Poggioli and Pierre Beucler, who sought the expertise of exceptional French craftsmen. The space is intimate and comfortable while exuding the luxurious ambience of fashion houses.
At the entrance visitors are welcomed by a bright and open space, coupled with a double glazed door that acts as one unit with the facade and display window. The silhouettes present at the store, which among other things, perfectly reflect the feminine and elegant universe of INGIE Paris.
The mother-of pearl, being the symbol of INGIE Paris, inspires the design of the walls, which combines shimmering silver pearl panels with mirror partitions. This helps in projecting more space in the store while showcasing the collections in the best way possible.
White marble tiles surrounded by metal and iridescent circular rugs complements the flooring and accentuates the cool, sophisticated and inviting atmosphere of the store while at the same time contrasting with the neat walls and projecting across the space.
The INGIE Paris Abu Dhabi store is devoted to ready-to-wear and day wear in its first section. All designs are suspended from nickel racks facing the wall panels. In its second section, a white dome ceiling highlights the intimate space dedicated to cocktail and evening dresses as well as the new collection of footwear.
To create complete the look, eye-catching pieces of furniture are placed at the centre of the store. Specifically designed for INGIE Paris, they reflect the fresh and transparent image of the space and are made of clear marble and glass.
For the final touch, curved-shape fitting rooms have been designed to be as comfortable and as spacious as possible. The interior is made up of silver leather and pearl-effect mirrors adding a personalised touch with great attention to detail.
INGIE Paris, through its newest Abu Dhabi boutique, continues to accompany its customers that are always on the go, and who embody the label’s unique spirit of femininity and excellence. Originally created in 2009 by Ingie Chalhoub, INGIE Paris brings to life in its Parisian workshops, ready-to-wear collections carefully crafted by artisans using high quality materials. Encapsulating a couture approach, each collection dresses the contemporary woman, with knitted pieces, structured shirts and dresses suitable for day and night.
Words by Katie Streten Experiential Strategy Director, VMLY&R COMMERCE Throughout the last year,June 13, 2021 | By Shruthi Nair
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