A new partnership has been formed between The Bicester Village Shopping Collection – which unifies 11 distinctive fashion destinations across Europe and China – and Emirates Skywards. The collaboration offers members of the loyalty programme of Emirates Airline and flydubai the opportunity to earn Skywards Miles when shopping at any of the Villages within the Collection.
The partnership offers more than 23 million members of Emirates Skywards, 1Skywards Mile for every €1, £1 or 10RMB spent on the entire range of leading fashion and lifestyle brands available in more than 1,300 boutiques across The Bicester Village Shopping Collection in Europe and China. The Skywards Miles earned from shopping can be spent on an extensive range of rewards, including flights, luxury hotel stays, shopping and more.
“We are delighted to be partnering with The Bicester Village Shopping Collection. Our members can now earn Skywards Miles when shopping for their favourite fashion and lifestyle brands at the Villages across 11 destinations in Europe and China. The partnership is part of our initiative to stay relevant to our members and to offer them even more avenues across the travel, retail and lifestyle space to earn and spend their Miles,” said Dr Nejib Ben Khedher, senior vice president, Emirates Skywards.
“We are thrilled to partner with Emirates Skywards in offering our guests special privileges at our Collection of Villages in Europe and China. This partnership will enable us to promote the Villages, as well as the culturally-rich regions in which they are located, to Emirates’ most discerning passengers. Our aim is to offer all our guests a world-class shopping experience, while they are rewarded for their loyalty to Emirates, flydubai or their partner airlines,” added Marcelo Molinari, tourism director at The Bicester Village Shopping Collection.
The Villages are all easily reached by road, rail or Shopping Express coach service offered to and from their gateway cities. On arrival, guests can take advantage of a range of services, from valet parking to luggage porters and Personal Shopping. Emirates Skywards Members earn Miles on their spend in the boutiques simply by presenting a receipt and their Skywards membership number at any of the Villages’ Tourist Information Centres.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BAsda and Deliverect Deepen Partnership to Power Rapid Delivery Across Asda Express
SQUATWOLF’s Kuwait Flagship Store Anchors Its Regional Growth Ambitions
Global beauty icon Ulta Beauty to make Riyadh debut at Panorama Mall
/ 
For decades, Haldiram’s built deep recall across the UAE through its packaged
When House of Habanero opened its first physical location at Alserkal Avenue
Union Coop has completed a significant expansion of its Hatta Souq branch,
Saudi Arabia is set to welcome U.S. food exporters this week, as
Majid Al Futtaim has officially entered the discount retail segment with the
As convenience increasingly becomes currency in the region’s grocery landscape, Union Coop
As wellness becomes a lifestyle in the UAE, the grocery aisle is
Grandiose, one of the leading grocery retailers in the UAE with a
With shifting consumer behaviour, rising cost pressures, regulatory changes, and rapid digitization,
Union Coop’s blend of retail expansion, digital innovation, and community focus is
Abu Dhabi-based MAIR Group has marked a pivotal stage in its transformation
In a move that blurs the line between shopping and investing, Apparel
/ 
Why cinemas, wellness sanctuaries and cultural districts are becoming emotional infrastructure for
From bullion to boutiques, investment to immersion, Dubai Gold District marks a
An evening where global retail leadership met Saudi Arabia’s rising influence in
Under the patronage of His Royal Highness Prince Saud bin Mishaal bin
Alandalus Property Company is one of Saudi Arabia’s leading real estate investment
Red Sea Markets Company unveils a transformative evolution to Red Sea Mall,
The Point represents a strategic partnership between the Red Sea Markets For
Azad Properties, a leading real estate developer in Saudi Arabia, has signed a Memorandum of Understanding (MoU) with the National Housing Company (NHC).
NRF Vice President of Education Strategy Susan Reda forecasts 2025’s retail trends
The Dubai Duty Free (DDF) has recorded sales of $1.94 billion up
Previous Article
