Designer retailer and hotel heiress Peri Arenas has opened her eponymous PERI.A boutique on Robertson Boulevard, a popular shopping district in Los Angeles.
Coming off the success of Arenas’ Veri Peri at the Parker Palm Springs, PERI.A is her latest creation supporting the re-emergence of Boulevard as a fashion epicentre, bringing designers from all over the world.
The 2,400 sqft boutique, designed by Los Angeles-based interior designer Lynda Murray, offers a premium shopping experience with a gift wrapping station as well as high-tech dressing rooms, complete with monitors playing music videos and films.
The new boutique – which showcases limited edition and custom pieces like graffiti Louis Vuitton straps and more – is for customers to discover new designers and incubate those with little retail presence as well as carry exclusive items from designer labels.
Commenting on her ideas to shake up the retail scene, Arenas says, “I believe that fashion in America has become safe and I’m ready to bring back a thrill to the art of dressing by inspiring women to wear what excites them.”
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BAsda and Deliverect Deepen Partnership to Power Rapid Delivery Across Asda Express
SQUATWOLF’s Kuwait Flagship Store Anchors Its Regional Growth Ambitions
Global beauty icon Ulta Beauty to make Riyadh debut at Panorama Mall
/ 
For decades, Haldiram’s built deep recall across the UAE through its packaged
When House of Habanero opened its first physical location at Alserkal Avenue
Union Coop has completed a significant expansion of its Hatta Souq branch,
Saudi Arabia is set to welcome U.S. food exporters this week, as
Majid Al Futtaim has officially entered the discount retail segment with the
As convenience increasingly becomes currency in the region’s grocery landscape, Union Coop
As wellness becomes a lifestyle in the UAE, the grocery aisle is
Grandiose, one of the leading grocery retailers in the UAE with a
With shifting consumer behaviour, rising cost pressures, regulatory changes, and rapid digitization,
Union Coop’s blend of retail expansion, digital innovation, and community focus is
Abu Dhabi-based MAIR Group has marked a pivotal stage in its transformation
In a move that blurs the line between shopping and investing, Apparel
/ 
Why cinemas, wellness sanctuaries and cultural districts are becoming emotional infrastructure for
In a retail landscape dominated by shelves stacked with finished products, Oo
Pure Gold Jewellers, one of the region’s leading jewellery retail brands, today
Ulta Beauty’s arrival in the Middle East is not simply another international
European denim powerhouse JACK & JONES is making a decisive return to
From bullion to boutiques, investment to immersion, Dubai Gold District marks a
The opening of New Balance’s first-ever Grey store in the Middle East
LOJEL, the global brand celebrated for its design-forward luggage and everyday carry
As youth culture reshapes the global retail playbook, Majid Al Futtaim is
Previous Article
