Careem enables users to support carbon removal projects in the region


November 28, 2023 | By RetailME Bureau

UAE’s multi-service platform Careem, in partnership with climate-solution company CarbonSifr, is supporting carbon removal projects in the UAE and the wider region through a new ride-hailing option, available to customers in Dubai.

Careem’s ‘Eco-friendly’ ride enables users to make contributions that will go to high-integrity environmental projects such as planting mangrove trees in the UAE and other nature-based solutions in the region.

Commenting on the initiative, Mudassir Sheikha, CEO and Co-founder at Careem said, “We’re excited to introduce ‘Eco-friendly’, Careem’s carbon removal ride-hailing service. We know how reducing and removing emissions in the transportation sector can have a significant impact on climate change, and we already have a significant share of hybrid and electric vehicles in our ride-hailing fleet. We’re also investing in projects that can remove CO2 emissions from the atmosphere, so we can collectively contribute to the Ministry of Climate Change and Environment’s goal of a net zero future by 2050.”

In the UAE, Careem has already undertaken steps to reduce its carbon footprint by increasing the share of electric (EV) and hybrid cars in its fleet. In 2023 so far, more than half of Careem’s rides were conducted by hybrid or EV cars. Careem’s ride-hailing fleet in the UAE offers over 700 Tesla cars and over 4,500 hybrid vehicles. Through the ‘Eco-friendly’ offering, Careem is leveraging carbon removal solutions to boost its positive impact on the climate while engaging customers for the cause.

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