Brazilian fitness concept PowerCycle comes to Dubai

February 6, 2019 | By RetailME Bureau

Born in Brazil, PowerCycle, an indoor cycling and fitness studio has opened in Dubai, situated in Jumeirah Lake Towers at JBC 5 Building.

PowerCycle will offer various training models, led by six qualified instructors – including indoor cycling or aptly termed power bike, which is a combination of physical awareness and result orientation and encourages riders to add the ‘power’ element, and, wattbike which simulates outdoor training. The studio also offers ballet fitness that uses classical ballet exercise and physical conditioning with mass muscle gain. It is a unique, high-calorie-burning practice.

The studio offers an energetic atmosphere and uses innovative training methodology developed through science and in-house physical assessments. It is the first-of-its-kind in the city to also offer the one of the smartest workout methods, called TACFIT, which is a strategically precise fitness system designed to provide fast recovery from exercise intensity. Each element of the 26 workouts under this training style is deliberately investigated and implemented as an integrated, holistic system of human optimisation.

“We wanted to bring our community-oriented sense of training, along with exercise models that would act as stimuli for not only the body, but also for the brain, to the UAE as we are firm believers in the notion that a healthy mind is the gateway to a healthy body,” says Leticia Monteiro, CEO of PowerCycle Dubai. “There is no better feeling than working out with a group of people who are as passionate about exercise, wellbeing and fitness as you are and that is the environment we aim to provide to our members.”

Previous Article Next Article



InFlavour to showcase diversity of KSA’s F&B sector

Global heavyweights from around the world are confirming their participation at InFlavour, 

Continue Reading

September 6, 2023 | By RetailME Bureau

Coffee Planet has unveiled a new brand identity to reinforce its position 

Continue Reading

August 7, 2023 | By Anurima Das
Food positive

The expansion of the organic food and grocery market in the UAE 

Continue Reading

July 26, 2023 | By Anurima Das
Union Coop reaffirms commitment to create an inclusive retail environment

Dubai-based consumer cooperative brand Union Coop has signed a memorandum of understanding 

Continue Reading

July 24, 2023 | By RetailME Bureau
GMG opens Monoprix in Nakheel Mall

UAE-based diversified business GMG’s Everyday Goods – Retail division has announced the 

Continue Reading

July 19, 2023 | By RetailME Bureau
What’s special about Dubai’s newly opened fruit & vegetable market?

Located in Al Aweer and spanning 66,000 square metres the recently opened 

Continue Reading

July 18, 2023 | By RetailME Bureau
Agthia Group launches $54-mn corporate venture capital fund

Abu Dhabi-based diversified F&B company Agthia Group has launched a $54 million 

Continue Reading

July 13, 2023 | By Rupkatha B
Carrefour UAE plans to recruit 2,500 Emiratis by 2026

Grocery retail major Carrefour, owned and operated by Majid Al Futtaim in 

Continue Reading

July 6, 2023 | By RetailME Bureau
GMG opens first monop store in Dubai

UAE-based diversified business GMG has opened the first monop convenience store at 

Continue Reading

June 20, 2023 | By RetailME Bureau
Carrefour strengthens Emiratisation commitment

Carrefour, which is owned and operated by Majid Al Futtaim Retail in 

Continue Reading

June 6, 2023 | By RetailME Bureau
Al Maya SMKTS diversifies product range

UAE-based supermarket chain Al Maya SMKTS, part of Al Maya Group, continues 

Continue Reading

June 6, 2023 | By RetailME Bureau

Download Images RetailME Magazine