How this Sunset Hospitality Group brand is reducing environmental footprint


May 11, 2023 | By RetailME Bureau

Sunset Hospitality Group’s brand Azure Beach Dubai has recently implemented an initiative to reduce its environmental footprint. To combat the issue of single-use glass waste Azure Beach has purchased a glass crusher that pulverizes glass bottles into sand eliminating the need to send glass through a lengthy recycling process or to a landfill. By using the fine and medium sand particles, Azure Beach will be able to reduce its need to import new sand for its private beach. The larger particulates from the glass crusher are used to create coasters, flowerpots and more. In addition to reducing waste, Azure Beach’s initiative also eliminates the carbon footprint associated with importing these small goods as well as from transporting glass offsite. “We will consume more than 50 tonnes of single-use glass this year and given that glass is so often overlooked. We are in a fortunate position to execute this initiative that we hope will inspire others to see certain ‘waste’ as raw material,” said Eric Ballard, General Manager of Azure Beach. He added that this is one of several initiatives as part of a larger focus on reducing Sunset Hospitality Group’s environmental impact.

Sunset Hospitality Group’s brand Azure Beach Dubai has recently implemented an initiative to reduce its environmental footprint. To combat the issue of single-use glass waste Azure Beach has purchased a glass crusher that pulverizes glass bottles into sand eliminating the need to send glass through a lengthy recycling process or to a landfill.

By using the fine and medium sand particles, Azure Beach will be able to reduce its need to import new sand for its private beach. The larger particulates from the glass crusher are used to create coasters, flowerpots and more. In addition to reducing waste, Azure Beach’s initiative also eliminates the carbon footprint associated with importing these small goods as well as from transporting glass offsite.

“We will consume more than 50 tonnes of single-use glass this year and given that glass is so often overlooked. We are in a fortunate position to execute this initiative that we hope will inspire others to see certain ‘waste’ as raw material,” said Eric Ballard, General Manager of Azure Beach. He added that this is one of several initiatives as part of a larger focus on reducing Sunset Hospitality Group’s environmental impact.

Previous Article Next Article

SHARE

YOU MAY ALSO LIKE /



For decades, Haldiram’s built deep recall across the UAE through its packaged 

Continue Reading

April 27, 2026 | By Anurima Das

When House of Habanero opened its first physical location at Alserkal Avenue 

Continue Reading

April 16, 2026 | By Anurima Das

Union Coop has completed a significant expansion of its Hatta Souq branch, 

Continue Reading

January 20, 2026 | By RetailME Bureau

Saudi Arabia is set to welcome U.S. food exporters this week, as 

Continue Reading

November 12, 2025 | By RetailME Bureau

Majid Al Futtaim has officially entered the discount retail segment with the 

Continue Reading

October 24, 2025 | By RetailME Bureau

As convenience increasingly becomes currency in the region’s grocery landscape, Union Coop 

Continue Reading

October 15, 2025 | By RetailME Bureau

As wellness becomes a lifestyle in the UAE, the grocery aisle is 

Continue Reading

September 30, 2025 | By RetailME Bureau

Grandiose, one of the leading grocery retailers in the UAE with a 

Continue Reading

September 15, 2025 | By RetailME Bureau

With shifting consumer behaviour, rising cost pressures, regulatory changes, and rapid digitization, 

Continue Reading

September 1, 2025 | By RetailME Bureau

Union Coop’s blend of retail expansion, digital innovation, and community focus is 

Continue Reading

August 20, 2025 | By RetailME Bureau

Abu Dhabi-based MAIR Group has marked a pivotal stage in its transformation 

Continue Reading

August 18, 2025 | By RetailME Bureau

In a move that blurs the line between shopping and investing, Apparel 

Continue Reading

August 13, 2025 | By RetailME Bureau




Download Images RetailME Magazine