Kuwait’s newest shopping destination, Assima Mall, opened its doors on Thursday 4 November in Kuwait City. Apparel Group, one of UAE’s fashion and lifestyle retail conglomerates have launched 16 brands in Assima Mall, including Birkenstock, Skechers, Levi’s, Aeropostale, BHPC, Rituals, Tommy Hilfiger, Aldo, Aldo Accessories, Charles & Keith, Calvin Klein Jeans, Dune London, LC Waikiki, Hema, Hush Puppies and Lakeland.“We are proud to be partnering up with Assima Mall and further expanding into the Kuwaiti market. Our brands’ expansion with Assima Mall is in line with our strategy of being responsive to consumer demand. Kuwait continues to grow as a leading destination and we are proud to be part of the country’s prosperous growth”, said Mr. Neeraj Tekchandani, CEO of Apparel Group.
Apparel Group caters to thousands of eager shoppers through its more than 1,850 plus stores and 75 plus brands covering four continents. The group has a strong presence not only in the UAE, Kuwait, Bahrain, Oman and Saudi Arabia but also thriving markets such as India, South Africa, Singapore, Indonesia, Thailand and Malaysia.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BAsda and Deliverect Deepen Partnership to Power Rapid Delivery Across Asda Express
SQUATWOLF’s Kuwait Flagship Store Anchors Its Regional Growth Ambitions
Global beauty icon Ulta Beauty to make Riyadh debut at Panorama Mall
/ 
For decades, Haldiram’s built deep recall across the UAE through its packaged
When House of Habanero opened its first physical location at Alserkal Avenue
Union Coop has completed a significant expansion of its Hatta Souq branch,
Saudi Arabia is set to welcome U.S. food exporters this week, as
Majid Al Futtaim has officially entered the discount retail segment with the
As convenience increasingly becomes currency in the region’s grocery landscape, Union Coop
As wellness becomes a lifestyle in the UAE, the grocery aisle is
Grandiose, one of the leading grocery retailers in the UAE with a
With shifting consumer behaviour, rising cost pressures, regulatory changes, and rapid digitization,
Union Coop’s blend of retail expansion, digital innovation, and community focus is
Abu Dhabi-based MAIR Group has marked a pivotal stage in its transformation
In a move that blurs the line between shopping and investing, Apparel
/ 
In a retail landscape dominated by shelves stacked with finished products, Oo
Pure Gold Jewellers, one of the region’s leading jewellery retail brands, today
Ulta Beauty’s arrival in the Middle East is not simply another international
European denim powerhouse JACK & JONES is making a decisive return to
From bullion to boutiques, investment to immersion, Dubai Gold District marks a
An evening where global retail leadership met Saudi Arabia’s rising influence in
The opening of New Balance’s first-ever Grey store in the Middle East
LOJEL, the global brand celebrated for its design-forward luggage and everyday carry
As youth culture reshapes the global retail playbook, Majid Al Futtaim is
Under the patronage of His Royal Highness Prince Saud bin Mishaal bin
Previous Article
