Landmark Hospitality, the hospitality and leisure arm of UAE-based Landmark Group has announced a franchise agreement between its food and beverage division Foodmark and US-based F&B retailer Jamba Juice Company to launch the brand in the Middle East r egion.
The exclusive franchise agreement will see Foodmark develop the Jamba Juice brand in the Middle East with an estimated 80 stores planned for the next ten years across the UAE, Saudi Arabia, Qatar, Kuwait, Bahrain and Oman. Foodmark will launch the first Jamba Juice store in Dubai this year.
Jamba Juice is headquartered in California with over 849 locations, across 26 states in the US and internationally in the Bahamas, Canada, Philippines and South Korea. The brand has approximately 287 company-owned locations and over 500 franchise-operated stores, in over 45 international locations. Jamba Juice’s healthy product offerings include freshly-squeezed juices, parfaits, smoothies and yogurts with fruit, oatmeal, wraps, flatbreads and toasted sandwiches.
“Jamba Juice is excited about the opportunity of entering the Middle East region that has traditionally proven itself to be a great market for new food and beverage concepts. We will focus on quality and ensure only the best fruit in the world is handpicked, stored and used in our juices and smoothies,” says Thibault de Chatellus, senior vice-president, international, Jamba Juice Company.
“Customers are becoming increasingly health conscious in their choice of food and drink, and Jamba Juice will offer beverage options that provide optimum levels of hydration and nutrients. We will leverage Jamba Juice’s 24 years of experience and success in the US, Korea and the Philippines and our own regional experience in the F&B sector to bring to customers a truly differentiated product range,” says Kieran Mallon, COO of Foodmark.
Watsons to open 20 new stores in the GCC
In 2020, global health & beauty retailer AS Watson Group signed its
April 29, 2024 | By Rupkatha BAsda and Deliverect Deepen Partnership to Power Rapid Delivery Across Asda Express
SQUATWOLF’s Kuwait Flagship Store Anchors Its Regional Growth Ambitions
Global beauty icon Ulta Beauty to make Riyadh debut at Panorama Mall
/ 
For decades, Haldiram’s built deep recall across the UAE through its packaged
When House of Habanero opened its first physical location at Alserkal Avenue
Union Coop has completed a significant expansion of its Hatta Souq branch,
Saudi Arabia is set to welcome U.S. food exporters this week, as
Majid Al Futtaim has officially entered the discount retail segment with the
As convenience increasingly becomes currency in the region’s grocery landscape, Union Coop
As wellness becomes a lifestyle in the UAE, the grocery aisle is
Grandiose, one of the leading grocery retailers in the UAE with a
With shifting consumer behaviour, rising cost pressures, regulatory changes, and rapid digitization,
Union Coop’s blend of retail expansion, digital innovation, and community focus is
Abu Dhabi-based MAIR Group has marked a pivotal stage in its transformation
In a move that blurs the line between shopping and investing, Apparel
/ For decades, Haldiram’s built deep recall across the UAE through its packaged
In hospitality, brands are often discussed as concepts. But the strongest ones
At Souk Madinat Jumeirah, with the Burj Al Arab rising quietly in
Keto Kartel has entered the UAE’s premium wellness food space at a
With at least seven stores now operating across the country—mainly in Dubai,
The UAE Restaurant Group (UAERG), the official representative body of the country’s
As one of the world’s largest pizza chains, Little Caesars is making
Experiential dining has transformed the restaurant industry inculcating multi-sensory gastronomy to Instagram-worthy
From predictive inventory to robot deliveries, technology is reshaping the hospitality industry
The food service industry in the Middle East is being ushered into
When Mohamed Matar Al Falasi started Saddle Café in Dubai in 2017,
Previous Article
