Australian brand Love to Dream arrives in the UAE

RetailME Bureau

Australian brand Love to Dream, specialising in sleep innovation, has arrived in the GCC. In the UAEM the brand can be found in Eggs & Soldiers, Just Kidding, and, among others.

The brand has recently been launched across 1,800 Target stores across the US and along with Mothercare in Hong Kong, Malaysia, Singapore, Philippines and Russia, to name a few.

Founded in Sydney in 2009 by then new mum Hana-Lia Krawchuk, Love To Dream has become a leading name in the infant sleep category. Krawchuk specialises in designing a range of patented garments that help babies achieve longer and better-quality sleep.

Love To Dream’s ‘SWADDLE UP’ is a unique, patented, arms-up swaddle that allows babies access to their hands for self-soothing during sleep time. It has impacted millions of families worldwide to date and having received more than 42 industry product awards.

The brand’s international sales have grown 40% year-on-year since 2016 and are forecast to grow in excess of 50% in FY19.