Emaar and ELIE SAAB announce collaboration

RetailME Bureau

ELIE SAAB at Emaar Beachfront, a gated island destination in Dubai, was recently unveiled at Dubai Opera by Mohamed Alabbar, chairman of Emaar, and Elie Saab, founder and chairman of ELIE SAAB Group.

Announcing the partnership, Alabbar said: “ELIE SAAB is the pride of the Arab world, and a fascinating international success story. Through our first association with Elie Saab, admired by the world’s leading celebrities, we are offering discerning customers a new lifestyle address. Every aspect of these glamourous residences is personally designed by Elie Saab, who brings his rare genius and aesthetics to create a new architectural and lifestyle expression. It is our honour to be associated with him.”

“We are delighted to collaborate with Emaar and Mohamed Alabbar on this new project. Over the years, ELIE SAAB has evolved into a lifestyle brand, through the development of diversified product categories that deliver a unique experience of the brand’s universe. Through this new collaboration, brought by Emaar, leaders and experts in real estate, ELIE SAAB is confident that its aim at extending the brand experience into home and interiors will be a granted success,” added Saab.

ELIE SAAB at Emaar Beachfront enjoys an exclusive island lifestyle overlooking the sea and the Palm offering a private beach, private marina and several sport and resort-style facilities for a wholesome lifestyle.

Comments

comments