Oman’s Souq Al Mina project will see many new retail concepts

RetailME Bureau

The Sultanate of Oman will see many new start-up concepts setting up their retail outlets at the Souq Al Mina, the business incubator in the upcoming Mina Sultan Qaboos Waterfront Development, confirms the Oman Tourism Development Company (Omran).

Due to the high interest shown by interested businesses, Omran said it has extended the deadline and has received more than 250 applications.

Commenting on the enthusiastic response and receipt of more than 250 applications, Fahad Al Hinai, senior development manager at Omran, says, “We are thrilled about the volume and the variety of applications received from Omani entrepreneurs.”

A selection committee from Omran is reviewing the applications to shortlist the ideas based on factors such as innovative approach, services offered, creativity, growth and sustainability planning, strength of vision and market potential.

“We are ready with the Souq Al Mina concept. The innovative ideas selected for the project will also boost the tourism sector by creating new experiences and values for consumers,” Al Hinai adds.

The watershed at Souq Al Mina, to be spread across 3,300 sqm, will celebrate local creativity and the country’s exquisiteness. The main objective of the project is to boost the country’s tourism services by endorsing talented Omanis and encouraging unique business ideas. The project will embrace 40 retail spaces in an integrated ‘society of makers’ to offer unique products and services for locals, residents and tourists.

Mina Sultan Qaboos Waterfront is one of Omran’s flagship projects spanning 451,000 sqm. It will transform the Port Sultan Qaboos into a major tourism-based authentic waterfront destination, which will attract both tourists and residents. The first phase of the waterfront will be delivered in time for the upcoming global events in the region such as Expo 2020 and the FIFA World Cup 2022. It will consist of various hospitality, lifestyle, entertainment and cultural zones as well as residential units.