Annabelle opens new store in Ras Al Khaimah

RetailME Bureau

The UAE home-grown fashion brand Annabelle has opened its latest store at Naeem Mall in Ras Al Khaimah, as part of its expansion strategy.

The new store spanning 3,400 sqft at Naeem Mall is the brand’s 21st and displays the full range of Annabelle’s offering, including the brand’s new product lines such as loungewear and shapewear.

“We are also adding new brands to the current portfolio of Annabelle, Disney and Marvel,” says CEO Rajan Gill. In June, Annabelle will open its first store at the City Stars Mall in Cairo.

“Kuwait is the other new market that we will be entering this year with store openings in Sama Mall and Salmiya Boulevard. In Qatar, Annabelle will be opening its second location at the Mall of Qatar in 2016,” he reveals. In the meanwhile, the UAE expansion continues with new locations in Dubai Festival City and Mall of Shamkah in Abu Dhabi.