ENOC opens first service station with Zoom store in Saudi Arabia

RetailME Bureau

Emirates National Oil Company (ENOC) has won the qualification certificate from Saudi Municipal and Rural Affairs Ministry to manage, operate and maintain fuel service stations along Saudi highways and roads.

ENOC is one of the three companies in the Kingdom to win the qualification certification, which was awarded after a detailed study by the ministry to enhance the quality and service standards of service stations in the Kingdom.

ENOC recently opened its first full-fledged service station in Dammam, on Khaleej Road next to Dareen Mall. This is the first of many such facilities that ENOC plans to open in the Kingdom, as part of its geographic expansion.

The ENOC service station also marks a significant first for Saudi Arabia by integrating a number of features including the first Zoom convenience store. The service station complex, operating 24 hours, has Costa Coffee and Burger King outlets, SABB’s ATM and an oil change facility.

“We are committed to deliver on the ministry’s goals to provide the highest quality service standards as well as invest in new stations that offer the full breadth of services. This is a true milestone in our geographic expansion strategy to Saudi Arabia, one of the fastest growing economies in the region,” says Saeed Khoory, CEO of ENOC.

“The opening of our first service station in the Kingdom is a perfect fit to ENOC’s business diversification initiatives. The full spectrum of convenience retail and food & beverage outlets will be offered as part of the service station, which will further grow our retail business,” he adds.