BurJuman begins redevelopment work

RetailME Bureau

BurJuman centre has begun work on the redevelopment in the older part of the mall, which will allow the centre to accommodate a new Carrefour hypermarket and a 14-screen Vox Cinemas multiplex.

“The latest redevelopment and expansion phase is expected to further enhance our appeal by offering shoppers greater convenience and access to a full-fledged grocery offering, extended family entertainment options, new F&B outlets and the addition of several new fashion and other brands to our retail portfolio, some of which will be making their debut in the region,” says Eisa Adam Ibrahim, GM, BurJuman. “Visitors not only look at malls as places to shop but as one-stop destinations providing leisure and recreation to the entire community.”

“The much awaited redevelopment took some time to finalise as the management was researching and exploring different options to make the product offering wider and stronger for our customers,” he adds.

The redevelopment and expansion work began on January 1, 2013, with a full-scale temporary closure of a part of the mall coming into effect on December 31, 2012, and continuing for a period of 18 months. The mall’s total retail area will increase to 1 million sqft from the current 800,000 sqft.

In addition to the hypermarket and the cinema complex on the fourth floor, other highlights of the planned renovation include the doubling in size of the current food court and the creation of a link which will connect the new food court to the Pavilion Gardens in the mall’s south wing. Once reopened, the renovated section of the mall will offer a collection of both large format and boutique-style stores from new as well as existing tenants with a refreshed offering.