Technology Conclave: Fashioning new horizons in retail

Technology has transformed the way retailers and consumers interact with each other. That needs no reiteration. This infusion of technology has catalysed the creation of new business models. So it wasn’t surprising that technology was a dominant topic of discussion at the Middle East Retail Forum (MRF) 2015.

The growth of online and mobile commerce has transformed shopping behaviour and fast-forwarded the evolution of brick-and-mortar. Such rapid-fire changes have forced retailers to think of innovative ways to reap the rewards of this retail convergence.

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