Centrepoint set for aggressive expansion

Centrepoint, part of Dubai-based Landmark Group, has unveiled aggressive expansion plans across the Middle East, Asia and Africa. With 100 stores in its retail portfolio, Centrepoint is set to launch 20 stores this year and 15 stores next year across existing territories as well as new markets including Iraq, Libya and other African countries.

“As an innovative, one-stop shopping concept, Centrepoint has received tremendous acceptance across all territories where it has a presence. Our success is a testimony not only to the quality of products and services we offer, but also to the practicality of having a single destination that meets the shopping needs of the entire family. With our experience of almost a decade, Centrepoint is well geared to enter new markets and explore further opportunities,” says Centrepoint director Vinod Talreja.

“Based on our exhaustive consumer research conducted in 2013 across our key markets in the GCC region, it is apparent that shoppers closely connect with the brand that Centrepoint represents. We process 35 million transactions annually. The average customer visits Centrepoint at least nine times in a year and shops for at least three of the four brands with their families. These trends are strong indicators of Centrepoint’s viability as a successful retail format,” asserts Simon Cooper, head of Centrepoint.

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